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Google Ads For Automotive Brands & Showrooms

Automotive brands and showrooms investing heavily in Google Ads often see spend rise faster than results. Campaigns become complex, Shopping feeds expand without prioritisation, and Performance Max absorbs budget without clarity. Attribution weakens, margins tighten, and teams struggle to identify what is actually driving enquiries or sales. If this feels familiar, book a free 30-minute automotive Google Ads consultation. We will pinpoint exactly where ad spend is being wasted and show you how to rebuild paid performance for profitable scale.

Automotive Google Ads, built to pull ahead.

Searchflex works with automotive brands operating in competitive, high-intent markets where paid search directly impacts margin. We focus on rebuilding Google Ads accounts to restore control and efficiency across Search, Shopping, and Performance Max. By aligning feeds, targeting, intent, and conversion paths, every click serves a clear commercial purpose. With direct access to senior specialists, changes are implemented quickly, allowing performance improvements to go live in days rather than months. The result is measurable impact, not guesswork.

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Paid search marketing, with extra horsepower.

Commerce Rocket is our paid performance infrastructure for automotive Google Ads. Built for brands managing large inventories, regional demand, and complex buying journeys, it turns ad spend into a controlled growth engine. Commerce Rocket aligns Google Ads, Shopping feeds, CRO, and attribution into one system designed to prioritise profitable products and enquiries. Available in multiple tiers aligned to your growth stage, it restructures campaigns at scale across vehicles, parts, and regions. With teams operating from Melbourne, Dubai, and London, optimisation runs continuously while ads are live.

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Our solutions

SkuEngine

Power up your product visibility with SEO.

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CommerceRocket

Accelerate ROAS & ad campaign growth.

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CheckoutOS™

Optimise the full funnel, from click to conversion.

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Our work

Varley

A global SEO breakthrough strengthening visibility and driving growth for a leading fashion brand.

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PRYA

An 83% increase in international SEO visibility.

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Todi & Boys 

A 64% increase in year-on-year sash window sales.

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Quarry Motors 

BMW Part requests up 46% over a year of SEO.

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Ecigone

Organic revenue up 43% year-on-year.

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Raynes Construction

81% increase in conversions after only 3 months.

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UKCN 

A 41% increase in organic enquiries after only 6 months.

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Our services

Automotive Digital Marketing

Strengthen your online presence

Automotive Ecommerce

Seamless online buying experience

Automotive SEO

Improve search visibility online

International SEO 

Drive global sales

Technical SEO

Enhance store speed & structure

Shopify SEO

Speed up your Shopify sales

Content SEO

Convert more through content

Authority SEO

Build your store’s authority

Local SEO

Connect with local customers

WooCom SEO

Work wonders on WooCom

AI SEO 

Promote your products in AI

CRO & UX

Convert more online customers

Google Shopping

Take your products to the top

Local Ads

Precise location targeting

Data Solutions

Data that drives accurate decisions

On-Page SEO

Fix on-page chaos

A/B Testing

Data for accurate decisions

Site Speed

Speed you can rely on

We make Google Ads go faster for showrooms and retailers.

  • Turn ad spend into a revenue engine
  • Unlock ROI across priority inventory
  • Reduce CAC by 15–30%
  • Increase high-intent enquiries
  • Lower wasted spend
  • Recover lost profit

Book a free automotive Google Ads consultation.

Designed for automotive brands with…

  • High ad spend and unclear returns
  • Complex Shopping and Performance Max setups
  • Multi-region paid search challenges
  • Weak feed and campaign structure
  • Agency fatigue
  • Growth targets ads cannot sustain

When automotive Google Ads start eroding margin.

As automotive brands scale beyond £5–10M, paid inefficiencies become expensive quickly. Shopping feeds expand without prioritisation. Performance Max consumes budget without accountability. Search campaigns drift away from buyer intent. Attribution becomes unreliable. Optimisation turns reactive. CAC rises while performance stalls. Teams work in silos. Leadership increases budgets, hoping scale will follow. Meanwhile, competitors with tighter paid systems acquire customers more efficiently and protect their margins.

Let's Fix It

Automotive Google Ads, built as an infrastructure.

Automotive SEO

Complement your Google Ads performance with SEO strategies that strengthen visibility and long-term search presence.

Automotive Ecommerce

Support your automotive ecommerce growth with paid media strategies designed to increase sales of vehicles, parts, and accessories.

Automotive Digital Strategy

Integrated digital strategies for automotive brands that align paid search, data insights, and customer targeting to drive measurable growth.

Paid & Organic

Paid campaigns are aligned with the organic structure. We connect Google Ads, Shopping, and Performance Max to SEO foundations to reduce waste and improve efficiency.

CRO

Conversion optimisation supports every paid click. From landing pages to PDP structure and enquiry flows, we focus on turning paid traffic into revenue.

Real-time Data

Access SKU and campaign-level performance across products, regions, and channels. Instantly identify what converts, what wastes are spent, and where scale is possible.

Technical SEO

Strong technical foundations support paid performance. Clean structure, schema, and indexation ensure ads land on pages built to convert.

AI SEO

Search discovery extends beyond traditional ads. We align paid visibility with AI-led discovery platforms to support future demand capture.

International SEO

International structure supports global paid performance. Hreflang, localisation, and currency handling reduce friction across regions.

Local SEO

Local intent is captured through geo-targeted ads and supporting local pages that convert nearby demand into enquiries or sales.

Shopify SEO

Fast load times, clean schema, and optimised collections improve Quality Score and conversion for paid traffic.

WooCommerce SEO

Structured URLs, strong performance, and clean product data support higher paid efficiency and lower CAC.

Content SEO

Content supports paid campaigns by addressing buyer questions and strengthening conversion on paid landing pages.

Link Building

Authority strengthens trust signals that support both organic visibility and paid performance.

Our reviews

"Communication is excellent, reporting is thorough, and their approach makes them an extension of our in-house team. I’d highly recommend Searchflex to any brand."

Gabriella Rose May, Head of Ecommerce

"From day one, they handled everything with precision - offering proactive solutions, clear communication, and a data-driven strategy that has driven record rankings."

Laura H, Marketing Director

"They’ve made me feel confident that every penny I invest in SEO is delivering real returns. They went above & beyond to deliver results we couldn't dream of."

Shay Khosravi, Marketing Director

"Brilliant company. Super organised with strategies & check-ins. My company has seen a huge rise in SEO rankings. Couldn’t recommend enough!"

Ellie Revell, Owner

"Honestly one of the best decisions we’ve made. Communication is easy, turnaround times are fast, the work is consistently strong and it shows in our revenue.”

Sasha Garbosa, Co-Founder

“An agency that comes in and does real work fixing real problems. Ones that our brand wasn’t even aware of. Great help, easy communication and good people.”

Faris Mohammad, Director

"The hard work, attention to detail, and ongoing expert advice has been invaluable to our business since we started working together!"

Sophie Dakin, Office Manager

"After 12 months of SEO, the results have been excellent! We shifted our focus to high value items and visibility, sales and total turnover has increased."

Lewis Sutherland, Director

"Searchflex are a responsive, trustworthy & highly knowledgeable team. We are ranking in ways I didn't think possible and our client interactions are growing."

Sally Benson, Director

Our simple process

1.
STEP 1

Diagnose 

We dive deep into your search, site, and spend to expose what’s leaking.

2.
STEP 2

Systemise

We recommend a performance package tied to your margins, products, and targets.

3.
STEP 3

Scale

We build the system, embed with your team, and scale revenue without guesswork.

Automotive Google Ads questions, answered.

  • Why should automotive brands rethink their Google Ads strategy?

    Google Ads can be one of the most powerful acquisition channels for automotive brands, but also one of the easiest places to waste budget. As accounts grow, inefficiencies multiply through bloated feeds, weak structure, and misaligned targeting. Without a clear system, spending increases while performance stagnates. Rethinking strategy restores control, reduces CAC, and allows confident scaling.

  • Can automotive Google Ads still drive profitable growth?

    Yes, when campaigns are built around profitability rather than volume. Automotive demand is highly intent-driven across vehicles, parts, servicing, and location-based searches. When Search, Shopping, and Performance Max are aligned to intent and prioritised correctly, paid search can outperform other channels at strong margins.

  • How is Commerce Rocket different from typical Google Ads management?

    Most Google Ads management focuses on incremental bid changes and surface-level optimisation. Commerce Rocket rebuilds paid performance as a system. Feeds, campaigns, targeting, conversion tracking, and attribution are aligned together so every pound spent is accountable and tied to commercial outcomes.

  • How quickly can automotive Google Ads improvements show results?

    Paid performance improvements often appear within weeks once structural changes are implemented. Brands typically see early gains from feed optimisation, campaign restructuring, and improved intent alignment. Results compound as refinements continue.

  • How do you measure success in automotive Google Ads?

    Success is measured through revenue, enquiries, CAC, and contribution margin. We track performance at the product, SKU, and campaign levels, showing exactly which activity drives profit and which drains budget.

  • Do you manage Google Shopping and Performance Max for automotive brands?

    Yes. We rebuild and manage Shopping and Performance Max with a focus on feed quality, prioritisation, and profitability. Performance Max is used deliberately and monitored closely, not treated as a black box.

  • Can you support international automotive Google Ads accounts?

    Yes. We manage international Google Ads across London, Dubai, and Australia. Market-specific structure, localisation, and currency handling ensure efficient scaling.

  • Is development support required for Google Ads optimisation?

    Yes. Strong paid performance relies on fast experiences, clean structure, accurate tracking, and reliable feeds. Development support allows these elements to be implemented properly and results to arrive faster.

  • Do you optimise landing pages for paid automotive traffic?

    Yes. Landing experiences are optimised for relevance, site speed, and conversion. Paid traffic performs best when friction is removed from the enquiry or purchase journey.

  • How is AI used in automotive Google Ads?

    AI supports bidding, insight, and prioritisation. Strategy, structure, and budget control remain operator-led to protect margin and performance.

  • Can I see real automotive Google Ads results?

    Yes. We share real automotive case studies showing improvements in CAC, revenue, and paid efficiency across complex inventories and regions.

  • Do you guarantee automotive Google Ads results?

    We guarantee strategy and execution. If performance does not improve within 90 days after implementation, and recommendations have been actioned, we continue working at no additional cost until progress is achieved.

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Contact details

MELBOURNE

Floor 29
85 Gladstone Street
South Melbourne
VIC 3205

E: hello@searchflex.com

LONDON 

Searchflex
Shoreditch Exchange
London
E2 8JF

E: hello@searchflex.com