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Article for today
Jack
12 min read - Thu Sep 12
11 WooCommerce SEO Fixes (Most Agencies Miss)
Most WooCommerce stores aren’t underperforming because of bad products or weak demand. They’re underperforming because the platform’s defaults are quietly destroying their WooCommerce SEO performance – and nobody’s been honest enough to fix it. Here’s what’s actually broken, and how to fix it.
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Recent Blogs
Will
12 min read - Thu Jul 9
Google Shopping Campaigns: Why Most Ecommerce Brands Are Optimising the Wrong Layer
Most ecommerce brands optimise their Google Shopping campaigns from the top down. They adjust bids, test Performance Max, and restructure ad groups. ROAS still drifts. The product feed is where performance is actually won or lost.
Read moreWill
12 min read - Wed Jun 17
What Are The Most Common Challenges of International SEO?
Most ecommerce brands that come to us having already attempted international SEO share one thing in common: they did not know what they did not know.
Read moreWill
12 min read - Tue Jun 2
Ecommerce KPIs for the AI Search Era: What to Track in 2026
Ecommerce KPIs for the AI search era look very different from the ones marketers tracked five years ago. Search has changed.
Read moreWill
12 min read - Tue Jun 2
Generative Engine Optimisation for Ecommerce: What You Need to Know
Generative engine optimisation is how your products get named inside an AI answer instead of being left out of one.
Read moreWill
12 min read - Tue May 26
The December 2025 Ecommerce Reset: Why Most Brands Are Still Misdiagnosing What Happened
Google’s December 2025 core update effectively reset large parts of ecommerce SEO. Want to know more? well you’re in the right place.
Read moreWill
12 min read - Tue May 26
AI Search Won’t Save Weak Ecommerce Infrastructure
A lot of ecommerce teams are currently having some version of the same conversation: We need an AI ecommerce SEO strategy. The instinct is right. The framing is usually wrong.
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